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Jeanne Lanvin  

2012-03-11 03:59:05|  分类: Culture |  标签: |举报 |字号 订阅

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Jeanne Lanvin - Herr. - ●●●●●●●
Jeanne Lanvin was the Ambassador of French elegance. Her romantic twist on modern designs in the 1920s and 1930s led to a fairytale like success
 as a hat maker in a Parisian fashion market and becoming the founder of an international fashion house which still leads today’s fashion industry. 


<<...Fashion Designer LANVIN, date of creation: 1889

Founded in 1889 at 22, Rue du Faubourg Saint

Honore by Jeanne Lanvin (Paris 1867 - 1946), Lanvin is the oldest Parisian fashion house.

From Haute couture (1909) to men's fashion (1926), decoration (1920), and perfumes ("My Sin" in 1925, "Arpege" 1927), the young milliner became the Ambassador of French elegance; transforming her hat and clothing workshops into a veritable fashion empire.......>>



Her fashion house is the oldest fashion house still in existence worldwide. It has been selling clothing for over a century. Since its creation, Lanvin’s fashion line, titled Lanvin, has advanced the high fashion industry. Her line became the first to dress the entire family when she introduced a men’s line in 1926. The line continued to innovate the industry as it brought luxurious French fashion to the general public in a recent collaboration with the clothing store H&M. Lanvin clothing became available in 200 H&M locations worldwide on November 20, 2010 marking one of the most anticipated fashion events of the year.

 
 Artistic director of Lanvin, Alber Elbaz, has expressed his thoughts about the collaboration saying, “I have said in the past that I would never do a mass-market collection, but what intrigued me was the idea of H&M going luxury rather than Lanvin going public. This has been an exceptional exercise, where two companies at opposite poles can work together because we share the same philosophy of bringing joy and beauty to men and women around the world,” said Elbaz on H&M.com.


Jeanne Lanvin - Herr. - ●●●●●●●

This luxurious line began when Jeanne Lanvin was 16 years old learning the trade of hat and dressmaking. After perfecting her skill she began selling hats in 1889 on the Rue du Faubourg Saint-Honoré, a fashion street in Paris. Lanvin later designed beautiful dresses for her daughter, Marguerite “Marie-Blanche” di Pietro, who was born in 1897. Her daughter’s dresses caught the eye of many wealthy mothers who requested copies for their daughters. Making dresses for little girls led to making mother-daughter dresses, and by 1909, Lanvin joined the Syndicat de la Couture, which marked her formal status as a designer.

Her fashion empire grew with a whirlwind of events from the opening of a dye factory in 1923 to the introduction of home décor, menswear, sportswear, lingerie, furs, and even a perfume line, before her death in 1846 at the age of 79. Her perfume line, Lanvin Parfums SA, which began in 1924, released perfumes such as My Sin in 1925 and Arpège, was released in 1927, still one of the most popular perfumes today.

 Lanvin’s popularity was due to her innovative style. She used luxurious fabrics, such as silk, velvet, and brocade and trimmed her designs with rich decorations and embroidery. In her designs she used a purplish-blue shade that became known as “Lanvin Blue.” The designer was also known for her robes de style, which featured a dropped waistline and full ankle length skirts. She designed countless variations of these elegant dresses and they became a “must have” in the wardrobes of European and American women. Her clientele over the 20s and 30s even included European queens and princesses as well as actresses such as Mary Pickford, Marlene Dietrich, and Yvonne Printemps.

 For Lanvin, unabashed femininity was key to a woman’s style. Because of this, the designer did not favor the classic dresses of her time-period, stating that “modern clothes need a certain romantic feel” and that they had become “too everyday and practical.” This take on fashion can be seen in the narrow empire-waists and long trailing sleeves of her dress designs as well as her frequent use of free-flowing ribbons, ruffles, flowers, and lace. Lavin’s daughter took over the company in 1942 and the company has been passed on to many other talented designers since. Now Lanvin boutiques are located across the world, from Las Vegas to Tokyo.


 By dreaming big and starting young, Jeanne Lanvin took her tremendous talent from a street corner in Paris to a worldwide empire. Her impact on the fashion industry continues long past her death and her designs continue to influence fashion greats.


For more information: http://www.lanvin.com


Jeanne Lanvin - Herr. - ●●●●●●●
 
Jeanne Lanvin - Herr. - ●●●●●●●
 
Jeanne Lanvin - Herr. - ●●●●●●●


Jeanne Lanvin - Herr. - ●●●●●●●
 

Jeanne Lanvin - Herr. - ●●●●●●●
 
Jeanne Lanvin - Herr. - ●●●●●●●
 
Jeanne Lanvin - Herr. - ●●●●●●●
 
Jeanne Lanvin - Herr. - ●●●●●●●
 
Jeanne Lanvin - Herr. - ●●●●●●●
 


Source: The Thames and Hudson Dictionary of Fashion and Fashion Designers

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